Most job ads start with a title: Operations Manager, Head of Sales, Office Coordinator. The trouble is that a title tells a candidate almost nothing about what they’ll actually own. Two “Operations Managers” in two different businesses can have completely different jobs.

Companies that run on EOS® (the Entrepreneurial Operating System®) take a different approach. They hire for a seat, not a title. If you’re about to recruit, learning to hire for a seat is one of the simplest ways to cut down on hiring mistakes.

Why job titles let you down

Job titles are shorthand. They’re useful on a business card, but they hide the detail that matters most when you’re hiring:

  • what results the person is accountable for;
  • which numbers they’ll be judged on each week;
  • who they report to, and who reports to them;
  • what “doing the job well” looks like after 90 days.

When that detail is missing, candidates fill the gaps with their own assumptions. You end up interviewing people who are qualified for the title but not for the work.

What a “seat” means in EOS

In EOS, the People Component starts with the Accountability Chart™. EOS Worldwide describes it as the right structure of seats, with the right people in them, to achieve the vision. The key principle is simple: structure comes first, then people fill the seats.

Each seat on the chart has a name (for example, “Sales & Marketing” or “Operations”) and, usually, about five key roles or responsibilities listed underneath it. Those roles describe what the seat is accountable for, not the tasks someone happens to do today.

That’s the shift. You stop asking “who do we need?” and start asking “what does this seat need to deliver?”

Step 1: Get the structure right before you advertise

Before you write an ad, look at your Accountability Chart with your leadership team. Ask:

  • Is this seat genuinely needed for where the business is going over the next year?
  • Are its roles clear, or are they a mix of leftovers from other seats?
  • Is anyone already sitting in this seat informally? If so, how is that going?

It’s tempting to design a seat around a great person you’ve met, or around the person who just resigned. Resist it. Design the seat for the business you’re building, then find someone who fits it.

Step 2: Write the seat’s five roles

Write down the roughly five roles for the seat in plain language. Keep each one short and outcome-focused. For an Operations seat, that might look like:

  1. Deliver projects on time and on budget.
  2. Own the core delivery process and keep it followed by all.
  3. Lead, manage and hold the delivery team accountable.
  4. Manage supplier relationships.
  5. Report weekly on delivery numbers.

If you can’t explain the seat in five lines, it’s probably two seats, or it isn’t clear yet.

Step 3: Add the numbers and the priorities

A seat becomes real when you attach measurement to it. In EOS, that usually means:

  • Scorecard measurables: the handful of weekly numbers the seat owns. EOS Worldwide describes a leadership Scorecard as five to 15 weekly numbers that give a pulse on the business; an individual seat might own two or three of them.
  • Rocks: the three to seven most important priorities to complete in the next 90 days. A new hire’s first quarter usually includes a Rock or two.

Sharing these up front is powerful. A strong candidate can picture their first 90 days, and a weak fit often rules themselves out.

Step 4: Use GWC™ to assess candidates

Once you know the seat, you can test people against it. EOS uses GWC™, which stands for Get it, Want it, Capacity to do it. All three must be a clear yes.

Get it

Does the person truly understand the seat: the role, the culture, the pace and how the seat connects to the rest of the business? Some people simply “get” a seat; others don’t, no matter how much you explain.

Want it

Do they genuinely want this job, at this level, for the right reasons? Not just the pay or the title, but the actual work.

Capacity to do it

Do they have the mental, physical and practical capacity to do the job well? In practice, that covers the skills, knowledge, experience and time the seat demands.

In interviews, ask questions that let you hear the answers to all three. For example:

  • “Here are the five roles for this seat. Which one excites you most, and which one would you rather not do?” (Want it)
  • “Walk us through how you’d approach the first Rock in the ad.” (Get it, Capacity)
  • “Tell us about a time you owned a weekly number. What did you do when it went off-track?” (Capacity)

Step 5: Check fit with your Core Values too

GWC tells you if someone is right for the seat. EOS also asks if they’re the right person, meaning they share your Core Values. Right person, right seat: you need both.

Use real stories in the interview. Ask candidates for examples that show each value in action, and ask references the same questions.

Common mistakes when hiring for a seat

  • Advertising the title only. Put the seat, the roles, the measurables and a Rock or two in the ad itself.
  • Hiring for today’s tasks. Hire for what the seat must deliver as the business grows.
  • Ignoring one part of GWC. A brilliant candidate who doesn’t want the seat is still a “no”.
  • Skipping the leadership conversation. The person the seat reports to should be part of defining it.

Bring it together in your job ad

When the seat is clear, the job ad almost writes itself. You can show the seat, its roles, its Scorecard measurables, its first Rocks and your Core Values. Candidates who’ve worked in an EOS company will recognize the language straight away, and candidates who haven’t will still see a clear, honest picture of the job.

That’s exactly how ads on EOS Jobs are set up. Every ad is framed around the seat, and a person checks every ad before it goes live. If you’d like more detail on the format, see our FAQ.

Ready to fill a seat?

If you’ve done the work on your Accountability Chart and know the seat you need, put it in front of people who already speak your language. You can post a job on EOS Jobs for US$99 (Standard) or US$199 (Premium, pinned to the top for 30 days), and it runs for 30 days. Looking for your own next seat? Browse current roles. It’s free for job seekers.


EOS Jobs is an independent job board and is not affiliated with, endorsed by, or sponsored by EOS Worldwide, LLC. EOS® and the Entrepreneurial Operating System® are registered trademarks of EOS Worldwide, LLC.